Meet Our Team
Let our team of experts guide you with all of your practice needs.
Scott Hodgson
Scott is charged with bringing fresh design ideas to the Verden Group and our clients. With a finely tuned, problem-solving approach to design and messaging, Scott keeps design initiatives on track and ensures delivery to the right audience as effectively as possible. Using audience-focused solutions and an ability to integrate straightforward communications with the complexities of the healthcare industry, Scott has greatly enhanced Verden, and its clients’ visibility in the marketplace.
In addition to his role with The Verden Group, Scott has extensive expertise in marketing, branding and design with private and institutional clients throughout North America.
Facebook Posts
Difficult conversations can sometimes come up with patients and families, especially during a pandemic. Here's how using empathy can help tackle these conversations.
"Hatton first discussed why empathic communication was important in providing care. She noted that many families and patients receive difficult news, which often provokes an emotional response. When delivering bad news, a health care provider might offer an onslaught of information, ignoring the emotional response the patient might be having, making it difficult for them to process what the health care provider is saying. It’s better, said Hatton, to give the patients some time to digest what was said, and acknowledge the array of feelings they might be going through."
#pediatrics #pediatrician #healthcare
Tackling the difficult conversation with empathy
www.contemporarypediatrics.com
Here's how to merge in-person and virtual appointments effectively and efficiently at your medical practice.
#physicians #doctors #pediatricians #Healthcare
Create the best virtual care strategy for your practice
www.medicaleconomics.com
The COVID-19 vaccine is on its way to children, but will still take some time. Here's the latest news.
"It may be better to think of vaccination unfolding in phases and to realize that scientists are still learning how well the inoculations work. All the vaccines show excellent protection against severe disease, so vaccinating adults first will reduce the threats of death and hospitalization. They also markedly reduce milder cases of symptomatic illness. But vaccine trials are just beginning to rigorously test how well they halt transmission and to learn how safe and effective they are in adolescents and young children."
#pediatrics #pediatrician #covid19vaccine
Coronavirus vaccines are coming for kids — but studies have to be finished first
www.washingtonpost.com
Brandon Betancourt